Creating a tool that genuinely meets the needs of travel agents isn’t just about writing
code or building a platform, it’s a journey in itself. For Tara Bodell, the founder of TA Trip
Tracker, this journey began in the fall of 2023. Frustrated by existing CRM programs
that were either too rigid or too generic, Tara realized that to truly support her agency’s
growth, she needed something custom fit to the travel industry’s unique demands.
The Inception of an Idea
In late 2023, Tara embarked on a mission to develop a solution that addressed the
specific challenges she faced. After dedicating months to thorough research—analyzing
features, costs, and limitations of existing software—Tara started interviewing
developers in December 2023, seeking partners who could bring her vision to life.
The Rollercoaster of Development
By January 2024, Tara had teamed up with a talented team of developers. But as with
any innovation, the path wasn’t straightforward. The project experienced starts and
stops, as Tara continued exploring other software options, speaking with fellow travel
agents to gather insights, and refining the blueprint for TA Trip Tracker. With each
interaction, she honed in on what the final product needed to deliver.
Taking Off in Summer 2024
The summer of 2024 marked a turning point. Armed with feedback and a clear vision,
Tara’s team dived into full fledged development. By November 2024, TA Trip Tracker
was ready for its first real world test. Tara, along with a group of pilot testers from her
agency, began using the software amid growing anticipation.
A Game Changer in Travel Management
“Using TA Trip Tracker has transformed the way I manage trips,” Tara says. “The
dashboard is easy to read, which makes it so much simpler to keep track of all the
moving parts of client itineraries.” Excitedly, she hints at new updates in development,
confident they will add even more value.
Looking Ahead
Developing TA Trip Tracker has been a labor of love, built on personal experience and
collaboration within the travel community. The journey from concept to completion
reflects Tara’s commitment to creating a tool that truly serves its users. And while this is
just the beginning, TA Trip Tracker stands as a testament to the power of innovation
driven by necessity and passion.
As Tara and her team continue to evolve TA Trip Tracker, they extend an invitation to
the travel community to join them on this exciting journey. Because at the heart of every
great adventure is a great plan, and TA Trip Tracker is here to ensure it’s all smooth
sailing.
